Successfully managing chronic conditions through client education and engagement to drive long-term compliance - built by vets, for vets.

Launched in partnership with Zoetis, iRecall Lifecare targets two under-diagnosed and untreated chronic areas, supporting practices worldwide to boost diagnosis rate, improve treatment compliance and enhance revenue.

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Targeted end-to-end customer journeys

Delivering your advice to clients beyond the practice door, just when they need it.

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Totally automated, so you can concentrate on your patient care. 

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Support your clients beyond the practice door

Earlier diagnosis

Lifecare automatically identifies pets who might have undiagnosed osteoarthritis or dermatological problems. Clients are then targeted with bespoke communications, building awareness of the symptoms. 

Better engagement

Personalised communication packages guide clients through their treatment journey. This includes post-prescription advice, tips on managing the condition and information highlighting the optimum medications to administer.

Long-term compliance

Timely reminders keep treatments on track. If clients lapse, tailored communications rekindle engagement.

A typical osteoarthritic patient journey

Automated communications to help keep your patients on track with your recommended treatments, ensuring a better quality of life.
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CLINIC S CASE STUDY

ENGLAND, UK

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GO-LIVE

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7.5 FTVE

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Driving awareness

The initial campaign was sent via email and SMS to all cat and dog owners on the practice PMS database (excluding any already diagnosed patients).
Designed to raise awareness of the symptoms and risks associated with dermatological diseases and osteoarthritis, this campaign successfully engaged with clients.

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Driving new prescriptions

As a result of the awareness campaign, Lifecare delivered on average

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Driving compliance

Once new clients at risk had been identified and prescribed treatment, following a  consultation, automated and personalised reminders are sent to encourage owners to keep up with regular doses and order new supplies when required.

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Re-engageing lapsed clients

Inevitably, some clients miss doses or slip on regular treatments from time to time. That's where iRecall Lifecare's lapsed reminders prompt clients back to practice. On average 21% of clients lapsed, but with Lifecare we've seen 88% of those lapsed clients get back on track. 

THE RESULTS

13x return on your investment

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Delivering accelerated sales growth

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Customer story: Mrs Apples

Mrs Apples and her 3 pets received the Lifecare osteoarthritis awareness campaign. She notices signs in her cat Ginger, here’s their journey with how iRecall supported them in Ginger’s treatment plan:

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✔️ Osteoarthritis was helpfully spotted by Mrs Apples
✔️ Regular reminders prompted regular treatment
✔️ Lapsed reminders got Ginger back on track, twice

Fancy a chat with our team?